The ultimate social media guide to getting a job

  • Anywhere

The power of social media

  • 37% of companies use social media to research candidates
  • 94% of recruiters use social  media to recruit
  • 44% of recruiters have hired through social media

What are hiring managers looking for?

  • 51%: If you’ll fit in with the corporate culture
  • 45%: To learn more about  your qualifications
  • 44%: To see if you’re creative

Polish your profile

  • 93% of recruiters will search your social media profiles during the interview process
  • You can use reputation management sites such as www.reppler.com to review how positive and  ‘employer’ friendly your profile is.

 Pinterest

Step 1: Create a CV

  • Pin images of your credentials
  • Use keywords to describe each Pin
  • Showcase your portfolio

Step 2: Establish a personal brand

  • Create reading lists
  • Highlight accomplishments
  • Use your real name

Step 3: Engage

  • Comment on other company’s  boards
  • Connect with industry experts
  • Keep updating!

Instagram

Step 1: Create a profile

  • Create a username that combines your name and profession
  • Write a profile using targeted keywords
  • Link to a website or CV

Step 2: Content Generation

  • Photos of companies you’ve worked for
  • Photos of trade shows and conferences
  • Create videos demonstrating your abilities

Step 3: Networking

  • Follow prospective companies
  • Utilise hashtags those companies are using
  • Engage with other industry leaders

Twitter34% of job seekers said they used Twitter to find work

Step 1: Create a “business card-like” profile

  • Describe your profession
  • Use specific keywords
  • Link to your personal  website
  • The VideofyMe app allows you to record a video CV, which then can be uploaded to Twitter.

Step 2: Share and comment

  • Share articles about companies you’d like to work for
  • Write a brief comment about those articles
  • Private message industry leaders with professional content

Step 3: Networking

  • Follow prospective companies
  • Utilise hashtags those  companies are using
  • Engage with other industry leaders

Facebook

Step 1: Clean up your profile

  • Delete inappropriate statuses and photos
  • Post a professional profile and cover photo
  • Become neutral: make your political party and religion private

Step 2: Connect

  • Connect to employers,  college friends and co-workers-use www.adzuna.co.uk to pull up a list of  employers your friends work for on Facebook.
  • Interact with your network  on a regular basis
  • Join groups

Step 3: Interact

  • Like company pages
  • Within groups and on pages, talk to head hunters and recruiters
  • Think before you post!

Blogging

Step 1: Organise

  • Design a user-friendly blog
  • Create categories and tags
  • Create a page for your CV as  well as a page for “About Me”

Step 2: Curate content

  • Establish credibility
  • Show that you’re  knowledgeable about the topic
  • Write content that is applicable to your industry

Step 3: Be consistent

  • Post regularly
  • Edit your work!
  • Reply to comments posted on your blog

By establishing professional social media profiles, not only will you expand your reach within your industry, but you will also stand out to hiring managers.

Other sites/tips

  • www.linkedin.com- Facebook for the business world.
  • You can link websites to  your Linkedin profile to create a CV video.  Try www.resu-me.me/
  • Continually update your skills and learning. Try websites such as www.futurelearn.com, which offers free online      courses delivered by universities.
  • Organise your job search/future aspirations by using goal setting websites. Try www.goalmigo.com or www.stickk.com

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